Santa Barbara Maritime Museum Sets Sail With a New WordPress Website
We recently designed and launched a new cutting-edge WordPress website for the Santa Barbara Maritime Museum, and by all accounts, the client and team are delighted. Their previous site was over a dozen years old and badly needed replacement. The…
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Introducing Glacier Institute
Several months ago, we were engaged by Glacier Institute in Columbia Falls, Montana, to redesign their website and to provide them with extensive search engine optimization to help them rank better on Google. I’m proud to say that the results…
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SEO Copywriting Rules for 2023
As online technologies and search techniques change, some copywriting rules change as well. But there are also some best practices that remain the same, year after year. Here are our SEO copywriting rules for 2020. How to Create Effective Copy…
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5 Tips for Keeping SEO During Website Migration
When a website goes through migration, several areas may be affected including the platform that it is hosted on, layout and design, and the information on the site. During this process, it is important to keep the site’s SEO intact…
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How to Optimize Page Load Speed on Your Website
The speed of your website can significantly impact your page views and conversions. These days, people expect website pages to load almost instantly and will leave a site that takes more than a couple of seconds to load. Especially when…
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How to Do SEO for a LinkedIn Profile
In addition to being a social media platform, LinkedIn is also a search engine. This means that it is important to optimize your profile for SEO to be found by your target audience, whether you are selling products or services.…
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YouTube SEO Tips for Video Rankings
Creating YouTube videos is one of the best ways to grow your business. Videos allow visitors to really get to know who you are since they can see how you speak and look, the same way that they would in…
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6 Effective Link Building Strategies to Rank Your Site on Google
Link building continues to be important for ranking your website on Google, having search engines crawl the pages of your site, and for helping your target audience discover your content. Here are some link building strategies to have in your…
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4 Common SEO Mistakes New Businesses Make and How to Avoid Them
As many of us know, among the things that companies need to do for their marketing are to create a mobile-responsive website and optimize keywords for searches. Google algorithm changes can lead businesses to make the following common SEO mistakes…
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5 Easy Strategies for Local SEO Success
Good news for local businesses! In a study by ReviewTrackers, 35% of all search traffic is local. Focusing on specific strategies for local SEO can offset the advantage of larger brands that routinely optimize for broader keywords and depend on…
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3 Important SEO User Experience Factors
It’s always been Google’s mission to provide searchers with the best possible results. That is their way to keep people using their search engine, which allows the company to deliver more advertising. In the past, it was mainly the content…
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Understanding Search Behavior to Improve Your Marketing Campaign
To meet the needs of today’s users, campaigns should be optimized to create value for users, drive higher conversions, and increased visibility. In this article, we take a closer look at profiling and understanding search behavior to attract new customers…
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