Web Marketing
How to Score Repeat Sales From First-Time Customers
How do e-commerce stores consistently make sales from new customers? How do businesses prevent prospects from switching to competitors? Read below strategies on how to score repeat sales from first-time customers: Use Customer Win-Back Strategy The win-back strategy encourages repeat…
Keep ReadingHow to Discover Customer Keywords
To reach your ideal customers, you would need to include all the different variations of the keywords you want to target. By doing this, you communicate to search engines that your website is relevant for the various keyword searches. By…
Keep Reading5 Best Practices for Good Mobile Design
With mobile queries exceeding desktop searches in recent years, e-commerce stores should work on consistently optimizing mobile sites. Web design guidelines for mobile sites work differently from desktop versions. To increase overall conversions, below are five best practices for good…
Keep ReadingSupercharge Your Homepage Conversions With These 4 Strategies
Sometimes, your homepage does not need a major redesign to get more conversions. In some instances, a subtle tweak in the copy or a change in the call-to-action can bring in unexpected results. Learn how to supercharge your homepage conversions…
Keep ReadingMaster your Desktop and Mobile SEO: Marketing Strategies for Best Results
With smartphones and tablets enjoying brisk sales in recent years, it is no wonder that mobile search exceeded desktop queries, as confirmed by Google late 2015. With users preferring mobile devices at increasing rates, brands can improve their desktop and…
Keep Reading5 Things You Need to Know Before Buying a Pre-Owned Domain
It might be tempting to purchase an established domain that offers products or services similar to yours. It can especially seem like a good idea if the domain is highly-visible in search engines and ranking for words and phrases that…
Keep ReadingHow to Compete With Big Brands in SEO: 3 Tricks for Small Business
Want to rank your business higher on search engines but not sure how you can compete with established brands? You can still give big businesses a good run for their money. Learn how to compete with big brands in SEO…
Keep Reading4 Landing Page Tips for Better Conversions
Want to gain more leads without spending extra money on your ad campaigns? Here are four landing page tips you can experiment with to increase your conversions: Sharpen your Copywriting Skills Stick with the essential! Good basic copywriting skills can…
Keep ReadingHow to Rule SEO for Local Business: Learn 3 Killer Secrets
You have a professional-looking website but it seems you are struggling to attract local customers. Maybe your website is not optimized for your area. This is where local SEO comes in. Local SEO is important to ensure that your business…
Keep ReadingHow to Reduce Shopping Cart Abandonment
So you have spent time building an amazing eCommerce site, stocking your inventory, and maybe even paying for ads to advertise your products. But you notice that people are abandoning their shopping carts. How can you fix this? People abandon…
Keep Reading7 Tips for Improving Your Ecommerce SEO
By improving your SEO strategy for your eCommerce website, you will not only get more traffic, but you will also boost your product sales. These ecommerce SEO tips will help you to increase your profits. Maintain a Blog Maintaining a…
Keep ReadingHow LSI Keywords Improve Your SEO
In this article, we examine what Latent Semantic Indexing (LSI) is and how it can improve your search engine optimization. We will also explore ways to find keywords driven by LSI and how to use them in content. Why LSI…
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