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Audiences to Target with Facebook Ads
There are several types of audiences that you can target when doing Facebook ads, depending on your objectives. Some of these include lookalikes, people who visited your site, watched a certain percent of your video, and existing customers. In this…
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How to Get More Qualified Leads
Not all leads are created equal. Some are more ready to buy than others. One of the goals of marketing is to create content and systems that help to turn leads into qualified prospects. Through methods such as blog posts,…
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How to Use Social Media for Events
Events can be a great way to network, build new connections, create brand recognition, and boost sales. Whether you are having an event for a celebration or for business, it is important to make it exciting and to create buzz…
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6 Social Media Post Ideas
Are you looking for social media content ideas for your posts? Having a handy list of ideas for various types of posts can help you to more easily fill up your content calendar with engaging information that your audience will…
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7 Tips for Marketing to Millennials
The Millennial generation, which includes people in their early twenties to their mid-thirties, has seen a lot of new changes in technology throughout their lives. This has made them skilled in using online tools and makes them a unique group…
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Holiday Marketing Tips to Implement Now
Each year, it’s a good idea to develop a holiday marketing strategy for your business at least a few months before the holidays begin. This way, you will be well prepared to take advantage of the additional sales and revenue…
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When to Use Facebook Ads Versus Google Ads
You may be wanting to do pay-per-click advertising for your business but aren’t sure if you should choose Google Ads or Facebook Ads. Both are major platforms for displaying ads but may result in different results for you depending on…
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How to Create and Market an E-book
Did you know that a majority of online book sales these days are e-book sales, rather than physical book sales? Writing your own e-books can help you to create another income stream, position you as an expert in your niche,…
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How to Increase Engagement in Your Facebook Group
Keeping engagement alive in your Facebook group by adding relevant posts and answering questions is important for making sure that your group stays relevant and continues to grow. The purpose of having a group is to create trust with your…
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Create a 30-Day Challenge for Your Target Market
Creating a challenge for your target audience that is 7 days, 14 days, or 30 days long, can help you to increase online engagement and followers. It can also help you to add new subscribers to your email list and…
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Strategies for Marketing an Online Course
Creating an online course about a topic that you are knowledgeable about can be a great way to generate revenue. But after you have put in the many hours of work to create the course, what can you do to…
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How to Get Traffic and Sales from Pinterest
Using Pinterest can be a great way to increase sales for your business, especially if you have an e-commerce store. Potential customers are often interested in buying the products that they see on pins so the Pinterest platform can help…
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