Real-World Panda Optimization – Whiteboard Friday – via Moz.com

Here’s a great video via Moz.com on Search Engine Optimization for the Google Panda update. SEO consultant Michael Cottam outlines the steps you can take to analyze your website to identify areas of possible optimization. “The Panda algorithm looks for high-quality content, but what exactly is it looking for, how is it finding what it deems to be high-quality, and- perhaps most pressingly- what in the world can we do to befriend the bear?” Check out the video for step by step directions.